The best products that have gone viral so far in 2022

No two TikTok FYPs are the same. But amid tarot readings taking over one person’s page and dogs testing enrichment toys on another, one thing is all but guaranteed: a viral product.

While some types of viral posts are exclusive to their respective platforms, a ton of products that have popped up on TikTok are also prominent on Facebook or Instagram. (That’s how your cousin who’s three months behind the memes immediately knew what leggings were.) There’s just something universally compelling about an ordinary person expressing their enthusiasm for something. thing she bought – not because she got paid to make a calculated YouTube video about it, but because they honestly thought others would like to know.

TikTok’s virality isn’t always short-lived. Items that got their big break in 2021 are still in shock stans, like the ChomChom(opens in a new tab)which hasn’t disappeared on PetTok yet, or the Charlotte Tillbury Hollywood Flawless Filter(opens in a new tab)which is still hard to find in stock.

Naturally, however, 2022 sees its own set of products that have caught the attention of doomscrollers. Here are our favorite products that have gone viral since the start of the year.


Credit: Windmill / Mashable photo composite

Windmill Air has taken on the overdue task of disengaging the humble window air conditioner – because can any of us really remember ever seeing an air conditioner that doesn’t look older than us? The unit, which looks like a smart speaker with chic curved edges, isn’t necessarily smaller than your typical AC, but it’s much easier to set up. (Not even a screwdriver is needed.) The temperature is displayed on the LED display as well as the app, and can be changed or turned off completely from anywhere.

Sky themed cat tree on gray graphic with colorful shapes


Credit: Happy and Polly / Composite photo Mashable

Cat trees are not good for being inconspicuous. They cannot be built into the TV cabinet or a planter like litter boxes can. But when there are options as ridiculously valuable as Happy and Polly’s, turning your living room into a whimsical feline wonderland is the way to go. The brand works with colorful palettes involving flowers, swirled candies, fruits, but TikTok’s favorite seems to be the purple night sky design called Moonlight.

Youthforia blush on gray graphic with colorful shapes


Credit: Youthforia / Composite photo Mashable

Your perfect new shade of blush is exactly what this color-changing blush oil delivers. Youthforia, the company that tests all of its makeup by sleeping in it, is getting loved on TikTok for the ahead-of-its-time blush serum that looks sheer at first but reacts to your skin’s natural pH to transform into a naturally rosy, glow. dew.

Trader Joe's pancake mix on gray chart with colored shapes


Credit: Trader Joe’s / Composite photo Mashable

Trader Joe’s hive, please stand up. The grocery chain has resurrected its popular Ube Mochi Pancake and Waffle Mix for a second airing in May 2022. TikTok breakfast fans are simply obsessed with that nutty vanilla flavor, chewy texture, and signature purple hue. . The influx of stores has been so intense that many locations are limiting each customer to two boxes.

Disco ball on gray graphic with colorful shapes


Credit: Alytimes / Composite photo Mashable

Amazon’s description says “Great for parties and home nightclubs.” TikTok says “Great for any room at any time.” Maximalist interior decor trumps the strictly curated two-tone aesthetic of recent years (a change predicted by one astrologer). Many users are going the college rink route by outfitting their living spaces with disco balls, which create a cool speckled lighting situation that a sunset lamp never could. They don’t require electricity, so they’re pretty easy to install too.

Door stop alarm on gray graphic with colored shapes


Credit: EMDMAK / Composite photo Mashable

Flight attendants took to TikTok to give the public a look at an average workday in the air. Along with this fun overview, we’ve also discovered some crucial safety tips for traveling solo, like door stop alarms. This awesome device slips under the door like a regular wedged door stopper, but will sound if someone tries to enter your hotel or rental.

Purple ice cream roller on gray graphic with colorful shapes


Credit: Glow Cube / Mashable Photo Composite

Glazing your face to temporarily deflate and reduce redness isn’t necessarily a new trend on the internet skincare side. But freezable rollers for facial ice don’t seem to explode until 2022. Not only are they a more targeted approach than holding an ice cube in a washcloth, they make it easier to incorporate skin-friendly ingredients like aloe or lemon. The Glow Cube is a popular choice with plenty of color options and few leak reviews.

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